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Seller analytics on PeerMetals provide insights into your sales performance, helping you make informed decisions to grow your business. Here’s a detailed explanation of the key metrics and data points available in the analytics dashboard:
The Sales Analytics section gives you a clear overview of your revenue and performance trends over selected timeframes (e.g., Last 7 Days, Last 30 Days). This is located on the Seller Hub home page.
Total Sales: Displays the cumulative revenue from all completed transactions.
Average Daily Sales: Highlights the average revenue generated per day.
Peak Day Sales: Shows the day with the highest sales volume within the selected timeframe.
Use these metrics to identify peak performance periods and optimize your listings and promotions accordingly.
This section provides a snapshot of your overall business activity and is located on the Analytics Dashboard under the Seller Hub:
Total Revenue: The total amount earned from sales, along with a comparison to the previous month’s performance (e.g., "+12.5% from last month").
Pending Revenue: Revenue on hold before it becomes available for withdrawal.
Total Orders: The number of completed transactions, along with the average order value (e.g., "Avg. $198.33").
Available Balance: Funds ready for withdrawal from PeerMetals.
The Revenue Trend graph shows how your earnings fluctuate over time, helping you:
Identify days or periods with lower-than-average sales.
Adjust your pricing or marketing strategies to improve consistency.
This bar chart highlights your best-performing items:
Displays the products with the highest sales volume.
Provides insights into buyer preferences, helping you focus on popular items to maximize revenue.
The Order Status chart gives a breakdown of your active and completed orders:
Pending: Orders that are awaiting shipment or confirmation.
Processing: Orders that are being prepared for shipment, including packaging or waiting on seller action.
Shipped: Orders that have been dispatched and are in transit to the buyer.
Completed: Orders that have been fulfilled and closed.
This information ensures you stay on top of outstanding orders and maintain timely shipping practices.
Understand how buyers are completing transactions:
Displays a breakdown of payment methods used (e.g., Credit Card, US Bank Transfer).
Helps you identify trends in buyer preferences for payment options.
The Recent Activity section provides a quick overview of your most recent sales:
Highlights items sold and their quantities.
Offers immediate insights into which products are currently performing well.
Optimize Listings: Use data on top products and revenue trends to focus on high-performing items.
Improve Timing: Analyze peak sales periods to schedule new listings or promotions strategically.
Monitor Growth: Compare current metrics to past performance to measure your progress.
Enhance Marketing: Adjust your marketing efforts based on buyer behavior and preferences.
By understanding and utilizing seller analytics, you can make data-driven decisions to enhance your sales strategy and grow your presence on PeerMetals.